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OUR COMMITMENT TO THE ENVIRONMENT
OUR COMMITMENT FOR POP & CIRCULAR ECONOMY
Climate change, CO2 emissions and their impact on our planet are the most important topic confronting us today. Our commitment to the environment thus has one objective: to produce fully responsible packaging with the aim of reducing our carbon footprint to the absolute minimum. Therefore, we strive constantly to combine the needs of protection of the environment with protection of people, ensuring that the actions we take on behalf of one do not negatively impact the other.
We participate actively in current debates seeking to strengthen the plastic packaging collection and recycling streams, as shown by our partnership with the Paprec group. More recently we entered into an exclusive partnership in Europe with Prevented Ocean PlasticTM to incorporate quality recycled plastic in our PET packaging, using recyclable materials collected from the most at-risk Indonesian coastlines. Through our actions we also hope to raise awareness among consumers of the need to become responsible citizens.
We want to reduce our environmental impact, become fully integrated in a circular economy and to make a real contribution through specific actions.