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Innovation

INNOVATION: ALWAYS AND FOREVER

Since the very beginning, the Guillin Group has made its name with innovative and original products.

To maintain our position as European leader, we have identified one clear target: always stay one step ahead.

  

FORWARD THINKING: FROM IDEA TO CONCEPT

It was François Guillin himself, founder of the
Group, who established the framework of our
innovation policy: listen to the clients, always
think ahead. These have become core principles,
and our spirit of innovation has helped drive
our development and cement our position as
European market leaders.

Innovation is the key priority of the Group’s design
office, charged with creating new products which
are even better suited to the needs of our clients:
the products of tomorrow.

INNOVATION : AT THE HEART OF OUR SUCCESS

Surveying developments and market trends,
identifying new needs, conducting preliminary
studies to inform new designs, imagining new
product functionalities and new materials...
Constant work in these areas has helped
preserve and enhance the Group’s philosophy
of innovation for the last four decades.
One major development to result from these
efforts is the production of a new film which
prevents the build-up of condensation in our
packages.

To combat counterfeiting, we have
implemented a very active intellectual
property policy since 1978, registering almost
300 trademarks and patents.

DESIGN : A STRATEGIC ASSET

Often dismissed as a secondary consideration,
at Guillin Group we know that design is a key
element of our products. A product must be
able to entice and convince clients, potential
clients and end users. All new product research,
whether the product in question is for catering or
fruit and vegetable packing, includes an in-depth
ergonomic study early on in the process, to
ensure that the end result is modern, functional
and perfectly-suited to the user’s needs.